Restaurants

Restaurants using Survey On The Spot encourage customers to provide feedback from their mobile devices, including iPhones, iPods, iPads, BlackBerrys, Androids and other smartphones.

One of the great features of the system is that a restaurant can be live with a mobile, custom-branded survey that features their specific questions in a matter of minutes. There is no need to build you own proprietary app.

In addition to using Survey On The Spot to collect consumer insights, restaurant managers rely on the mobile app's immediate service alert feature. If a guest reports an unpleasant experience, management can investigate the issue and recover immediately, improving customer satisfaction and loyalty. Some restaurants encourage customers to participate through offering coupons and rewards, which in turn drive repeat visits.

Survey On The Spot is ideal for companies in the highly competitive retail and restaurant industry looking to improve customer experience, build brand loyalty and stay at the forefront of technology. Beyond collecting surveys, Survey On The Spot's comprehensive real-time automated reporting provides quantitative data. Businesses can easily customize the survey application to what their needs are, analyze individual or aggregated surveys, and build email marketing lists.

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FEATURED WORK

British Beer Company

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British Beer Company, commonly known as the "BBC," is a Boston area destination for English-style pub refreshment, and relaxation. Survey On The Spot has been helping the BBC measure their guest satisfaction via mobile surveys.

Brixx Pizza Franchise

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Mike Muckler, a Brixx Pizza franchisee, was looking for way to better capture guest feedback. He found Survey On The Spot after reading an article about the importance of capturing feedback and how there was a shift to capturing feedback by using mobile devices. A web search brought him to Survey On The Spot.

Finale Desserts

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Finale Desserterie and Bakery offers desserts that are downright delicious and decadent works of art. Finale was in search of a Guest Satisfaction service provider that would support a small operator (3 units). Thus far, guests who complete the survey receive a $4 discount off their next purchase of $20 or more.

Ninety Nine Restaurants

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The Ninety Nine Restaurant, a casual dining restaurant and pub that is primarily based in New England, uses Survey On The Spot to provide consistency and simplify their menu innovation and development process. The research and development team uses iPod touch devices for internal taste panels, consumer central location tests, and in their test restaurants to evaluate new products prior to launch.

Not Your Average Joe's

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After testing the system during the summer and fall of 2010, Not Your Average Joe's - a 15 unit upscale casual dining chain - has implemented Survey On The Spot utilizing iPod touch devices in all of their stores. Each location uses 5-7 devices, depending on volume, permanently mounted on small bamboo boards. The devices are set to only run their survey. Their steps of service are that servers deliver the device with the guest check to every table.

As seen in 

Instant feedback from mobile devices helps improve marketing, service

March, 2011 | Download PDF

Some people may find it rude to see restaurant customers' heads buried in their smart phones or MP3 players as everyone finishes a meal. But Not Your Average Joe's chief executive Steve Silverstein loves when that happens...

Best Practices: Use Survey On The Spot to gather On-Site Insights (SM) in Restaurants

It's easy to gather On-Site Insights at the end of a meal.  Using Available Guest Time while the server is processing payment, guests have time to complete a survey on an iPod touch or iPad provided by the restaurant.  This increases the number of responses dramatically!  Please contact us to learn more and discuss current implementations.

Restaurant Industry best practices include handing a Survey On The Spot "Survey Board" with the check presenter to your guests.  While the server is processing the credit card the guest uses Available Guest Time (SM )to provide feedback.  The response level has been 10-20X the level when consumers are asked to take surveys on their own phones!  

Survey On The Spot Survey Boards

A clever way to drastically increase participation

We suggest adding our Survey On The Spot "Survey Board" (below) as part of your steps of service.  If you would like to discuss best practices for your restaurant please contact Survey On The Spot's Customer Support desk at 888.330.7118 x 2 or email support@surveyonthespot.com

 Create you own Survey On The Spot "Survey Board"

 How to load and setup your - for iPhone, iPod touch and iPad with the Survey On The Spot App